Visualizing The Value of DaaS | Animated Explainer Video

Citrix’s Desktop as a Service (DaaS) offering is an incredible tool to keep globally distributed workforces in sync.

It’s also kind of complicated. Like, “five-dense-white-paper-pages” complicated.

In this animated explainer video, I uncovered DaaS’s core value statements and brought them to life in a visual that could communicate them clearly to the tech-fluent and tech-phobic alike.

The potential impact? A visual storytelling tool that could empower a sales team to win new business by transforming technical jargon into engaging imagery and clear value statements.